Founded in the 1960’s in Alberta, The Bacchus Group is focused on the distribution, sales, marketing, warehousing, and supply chain management of wine and premium spirits in Canada. As a division of the Mark Anthony Group of Companies and partner company in Quebec Fréchette, Vins d’exception, we offer the depth of resources of the largest national importer in Canada with the personalized precision solutions only a regional distributor can execute. We are the unequivocal solution for our select producers across Canada, providing unique advantages such as:

  • Sales management and professional WSET trained sales people in each province
  • Strategic partnerships with the key buyers in each province; liquor board, private retail, grocery chain and on premise buyers
  • Promotions and public relations are developed and implemented in-house
  • Logistics and importing is critical in the Canadian market with many unique aspects. We guide our suppliers though labeling, shipping, invoicing and other critical administrative issues
  • Sales forecasts, inventory, data and budgetary information is accessible 24/7, leveraging our customized proprietary partner platform
  • The largest internal business intelligence and IT team in Canadian alcohol beverage driving actionable insights to navigate the complex landscape and identify opportunities
  • Comprehensive and proprietary coverage model in place to maximize distribution and drive market share
  • Promotional planning and expert tracking systems ensure our suppliers receive valuable insights, transparency and a maximized rate of return on all programming